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News - National

Orane International appointed as the ‘official hair and make-up partner’ for Bombay Times Fashion Week 2021

Bombay Times Fashion Week had an exciting comeback post pandemic and had a fabulous outcome of various renowned designers showcasing their designs this season. For grooming the models that walked the ramp this year, BTFW appointed Orane International as the chosen partner for creating exquisite looks under various themes and concepts as per the designer’s requirement. Spread across three days from October 15-16, 2021, Orane International worked over three consecutive shows per day creating specified makeovers over hundred faces and heads with defined creativity curated with an outstanding team of students from Orane International. Students were trained meticulously before the event to create the precision looks using professional products. The team at Orane International had two days to create looks with the designers in advance prior to the show to create the curated looks during the show. Prior to BTFW, Orane International had already groomed the finalists at Miss Diva 2021 and had an experienced team that is suitable for all types of events.

MyGlamm raises an additional Rs 255 crore funding as part of Series C round

Founded in 2017, MyGlamm is a contentto-commerce company that sells products across makeup, skincare, hair care, bath body and personal care. Reportedly, it acquires 350,000 new customers every month and is present at 30,000 points of sale across 100 cities in India. The D2C beauty brand has raised an additional Rs 255 crore in a mix of debt and equity as part of its Series C funding round. This would be the most raised by a beauty brand in Series C funding in India, taking the total proceeds in this round to Rs 785 crore (US$ 106 million).

As in the news, Rs 100 crore in equity funding has come from Trifecta Capital’s newly raised late-stage equity fund of the latest tranche of Rs 255 crore. The rest is debt – Rs 75 crore from Trifecta Capital’s debt fund and Rs 80 crore from Stride Ventures. The company had raised Rs 355 crore in July as part of Series C led by American venture fund Accel, and Rs 175 crore in March when the round opened. MyGlamm was valued at a little over Rs 2,000 crore in July. As reported, MyGlamm plans to hit the public markets by the end of 2023, making way for smoother exits for early investors and value realisation for the brands.

VLCC Health Care gears up to float on the Indian stock market

VLCC Health Care is gearing up for an IPO in the Indian stock market. The Indian health and wellness company has filed preliminary papers with the market’s regulator. The offer for sale comprises up to 18.83 lakh equity shares by Mukesh Luthra, up to 18.97 equity shares by OIH Mauritius and 52.42 lakh equity shares by Leon International. Reportedly, VLCC Health Care is hoping to raise funds in order to set up VLCC Institutes in India as well as its own wellness clinics in India and the GCC.

Heebs Healthcare acquires men’s grooming brand Manive by Beautiful Soul

Heebs Healthcare has acquired the men’s grooming brand Manive. Founded by wellpreneur Rajan Kalra in 2019 in Mumbai, the brand sells luxury grooming and bathing products. The brand focuses on delivering ecofriendly and crueltyfree products in the men’s personal care space. The deal size for this transaction has not been disclosed by either party. Start-ups such as Manive have paved a path in the niche of eco-friendly, vegan and cruelty-free male grooming market in India. While these brands remain predominantly online first, they either sell through their owned portals or are available across e-tailers such as Brown Living, Loopify, Tressmart and others.

Big funding for venture -backed beauty start-ups

In the beauty and cosmetics industry, venture-backed start-ups including brands and marketplaces, have raised around US$ 1.9 billion in funding so far this year in more than 150 deals, which is approaching nearly US$ 2.1 billion that was raised by venture capital-backed beauty and cosmetics companies over 250 rounds in all of 2020. There are a few reasons for the surge in investor interest in the beauty space. One, M&A activity in the sector has picked up, with beauty companies generating sizable returns. And two, the COVID-19 pandemic has caused more shoppers to buy beauty products online rather than in stores. The venture capital firm, Lerer Hippeau, who has invested in skincare company Topicals and the wellness brand Cure Hydration has reportedly been quoted stating that a lot of money is being made in the category and there is much more funding, more M&A activity in the space and the investments are looking more like venture returns than ever before.

Marie Claire Paris launches two new salons in Bengaluru

Reportedly, Marie Claire Paris has launched two franchised salon and wellness outlets in Bengaluru. The two new locations in Sahakarnagar and 1MG Lido Mall are part of a wider roll out with hundreds planned by licensee B2C network across India as well as 30 vocational training academies in the next five years. Marie Claire Paris has been strictly following all government guidelines after returning to the new normal since COVID-19 struck. Their clients feel safe to visit them regularly as they are assured of the safety precautions like social distancing, frequent sanitisation and the limited number of clients at a given time which all Marie Claire Salons are following.

Purplle to raise $50 -$75 at $500 million valuation

As reports indicate, Purplle, an e-commerce platform for beauty products, is planning to raise $50-75 million, valuing the company at over $500 million. The company was valued at $300 million in March when it had raised $45 million from Sequoia, Verlinvest and others. While Sequoia India is planning to double down its existing stakes, investors like Norwest Venture Partners, Kedaara Capital, Venturi Partners and South Korea’s Mirae are competing to invest in the brand. Purplle has a revenue run rate of about $80 million – about Rs 50 crore –a month, which would put its valuation at five to six times its annual revenue. The platform offers makeup, skincare, hair care and other beauty and personal care products by aggregating brands such as L’Oreal, Colorbar and Mamaearth on its platform. Also, Purplle has been an online-only brand so far, unlike Nykaa, Mamaearth, SUGAR Cosmetics and others that have gone offline as well. With several newer brands still untested, Purplle is being seen as the next-generation bet in the beauty and cosmetic space.

Olaplex announces launch of IPO of 67,000,000 shares

OLAPLEX has announced the launch of its IPO of 67,000,000 shares of its common stock that are being offered by its existing stockholders (the “Selling Stockholders”). The underwriters will have a 30-day option to purchase up to 10,050,000 shares of common stock from the selling stockholders at the IPO price, less underwriting discounts and commissions. The IPO price is currently expected to be between $14.00 and $16.00 per share. OLAPLEX has applied to list its common stock on the Nasdaq Global Select Market under the symbol “OLPX.”

The offering is subject to market conditions, and there can be no assurance as to whether, or when, the offering may be completed or as to the actual size or terms of the offering. Goldman Sachs & Co LLC, JP Morgan, Morgan Stanley and Barclays are acting as joint lead book-running managers for the proposed offering. BofA Securities, Evercore ISI, Jefferies and Raymond James are also acting as joint book running managers. Cowen, Piper Sandler, Truist Securities, Telsey Advisory Group, Drexel Hamilton and Loop Capital Markets are acting as co-managers.

Davines partners with Plastic Bank - Rethinking Plastic

Davines has officially announced its partnership with Plastic Bank to stop ocean bound plastic and improve lives. Plastic Bank builds ethical recycling ecosystems in coastal communities and reprocesses the materials for the reintroduction into the global supply chain. Through this partnership, both companies have plans to prevent 100 tonne of plastic from entering the ocean in 2021 and empower collectors in coastal communities in Indonesia, the Philippines and Brazil and help provide basic family necessities such as groceries, cooking fuel, school tuition, and health insurance. Packaging has always been a huge matter of identity for beauty companies. It defines the brand image, guarantees the performance of the formula, and ensures customer safety. But since 2014, the Davines Group has also been addressing another issue, which is the impact that packaging has on the planet. Together with Plastic Bank, it is committed to creating a positive impact for people and the planet through a partnership that will result into preventing 100 tonne of ocean bound plastic from entering the ocean.

Malaika Arora joins hands with Modern Ayur vedic Brand Kapiva as its brand ambassador and investor

Kapiva, a homegrown D2C Ayurvedic nutrition brand, has roped in Malaika Arora as the brand ambassador and strategic investor. She has partnered with the brand showcasing her trust towards Ayurveda and Kapiva’s product solutions across various lifestyle issues faced by millennials. This announcement comes at a time when the world is embracing the new normal, people are active through Ayurveda, and Kapiva is doubling down on its innovative offerings, right from Ayurvedic Skin foods, Hair foods, Digestion, and weight management solutions in interesting formats such as ayurvedic juices, effervescent, gummies, and much more. Arora announced this association on her Instagram with an innovative format. As the brand ambassador, Malaika will also be a wellness mentor at the Kapiva Academy of Ayurveda.

India's beauty salons battling haircut delivery services

Several salons in India’s are owned by individuals, often small and not officially registered. Although together, they form a sector that is reportedly worth Rs 100 billion. In Delhi some of the salons are facing loss of business and as compared to their earnings pre-pandemic, they make do with less than a per cent of that. Undoubtedly, the industry has suffered because it is based on ‘personal touch’, which is being avoided in the COVID scenario, and now, with only a handful of customers, salon owners are trying to run the salons single-handedly, with some of them foreseeing shutting down of businesses too. But as the daily case numbers are on the decline, beauty shops still scratching by now face a new challenge, increasingly popular start-ups that offer at-home treatments. While delivery salon treatments are now favoured, the broader beauty and personal care market, is also growing.

Lakme Salon and Chola by Sohaya presents: The Awakening

The Awakening was showcased at FDCI X Lakme Fashion Week Mumbai on October 6, 2021. Lakmé Salon, presented its latest haircut, colour and style collection, The Awakening, in collaboration with ace designer Chola by Sohaya Mishra at FDCI X Lakmé Fashion Week. The Lakmé Salon haircut, colour and style collection, created and curated by the team of experts at Lakmé Salon, introduced carefree, bold and vibrant hair styles and striking makeup looks. The makeup for each look stood out with glass glow skin, luscious lip stains in gorgeous, deep hues and sensual reverse eyes, created by the Lakmé Salon team of Backstage Makeup Experts. Reflecting the evolution, this trendsetting collaboration embraces the new “you” with bright, bold and happy hair and makeup looks, complemented beautifully by Chola’s easy separates, deconstructed styles and flowy silhouettes in saturated hues like yellow, green, pinks, blue and navy, and neutrals like white and black. With professionally trained hair and makeup experts with countless shows under their belt and outstanding skin services, Lakmé Salons offer customers a distinct portfolio of services and backstage rituals presented in a unique Runway Secrets menu.

Eclectic, Electric,Eccentric: Jeffree Star Cosmetics is now on Nykaa!

Nykaa has introduced yet another cult global brand in partnership with LUXASIA, the leading omni-channel distribution platform in Asia Pacific – Jeffree Star Cosmetics. In India, Jeffree Star Cosmetics is now available on the Nykaa website as well as app. Founded by makeup guru Jeffree Star, the eponymous beauty brand is vibrantly hued, brilliantly textured and as fearlessly glamorous. Jeffree Star Cosmetics are designed to inspire all beauty lovers to take risks, have fun, and be proud of who they are. A brand that believes in bold artistry through colours, Jeffree Star Cosmetics offers an array of eclectic lip and eye products – shop their bestselling Velour Liquid Lipsticks, Velvet Trap bullet Lipsticks, Velour Lip Scrubs and Mini Eyeshadow Palettes.

‘Cutting Edge Dialogues’ by Schwarzkopf Professional with the masters of hair

On September 27, celebrity hair artists and industry stalwarts from India’s salon community came together to discuss latest hair trends and happenings in the industry. Hosted by Schwarzkopf Professional, the session titled “Cutting Edge Dialogues” was organised at Olive in Khar, Mumbai. The ‘Cutting Edge Dialogues’ session was organised to bring together the community of hair artists and experts to highlight the trends that will be witnessed over the festive period and in the coming year. The afternoon kicked off with an intimate gathering with some of the top hair masters of the industry catching up with the Schwarzkopf Professional team. Kartik Kaushik, Country Head and General Manager; Shama Dalal, Head of Marketing, Henkel Beauty Care India; Melissa Hughe, National Head of Education, India; and Srinivasan Subramanium, National Sales Head were present from the Henkel Beauty Care, India team. The guests included Kanta Motwani & Anees, Kromakay Salon; Savio Pereira, SJP Salon; Ryan D’Rozario, Muah Salon; Placid, Placid Salon; Renne Malik, Renne Malik Salon; Sylvia Chen, Butterfly Pond; Natasha from Nalini & Yasmin Salon; Avani Yashwin, Happy in the Head; and Coleen Khan along with Karthik Kaushik, Country Head General Manager Henkel Beauty Care (Professional), India, Shama Dalal, Head of Marketing, Schwarzkopf Professional were present at the event.

Dermalogica completes 14 years in India

Backed by research and science, Dermalogica continues to be among the popular choices for skin care products for professionals globally. The brand’s aim to promote ‘skin health’ stands on the three pillars of education, personalisation and human touch. Over the past 14 years, the company has built a community of over 5,000 skin therapists in India who have been professionally trained in best-in-class skin care education, progressing from basic to expert level through a comprehensive programme designed and developed by the International Dermal Institute, the global leader in skin care education. With extensive R&D, the brand has built a large portfolio of over 60 result-oriented retail products and nine distinct in-salon skin treatments. What’s more! The company now has a footprint in over 500 salons with key salon chains like Lakme Salon, Looks, Envi, Bblunt, Juice and Tony & Guy dedicated to providing real skin care for real skin. In celebration of this landmark year, the company has introduced the following offers for all its customers – old and new: Get 10 per cent off on the first order; 2X reward points on all orders and sign-ups only on weekends; get a surprise gift with every order.

Lotus Herbals acquires 32 per cent stake in Fixderma India

Lotus Herbals, India’s leading natural beauty company, announces an acquisition of 32 per cent strategic stake in Fixderma India, owners of the Fixderma and FCL brand of Dermaceuticals. With this strategic stake buy, Lotus Herbals forays into the Dermaceutical segment offering a premium range of skincare and hair care products that bridge prescriptionbased products and over-the-counter cosmetics. With this investment, Lotus enters the dermaceutical beauty space with a clear-sighted goal of emerging as domain leaders in the future. Fixderma is an established D2C brand and its product lines are also retailed through dermatologists and pharmacies in India and overseas. The acquisition of a stake in Fixderma is the beauty conglomerate’s second investment in an Indian beauty and wellness sector, following its 100 per cent acquisition of the certified organic Ayurveda brand Soul Tree in 2020. Lotus Herbals plans on maintaining a distinctive brand identity for Fixderma and FCL in the domestic and international markets while strategising the brand’s expansion and growth trajectory.

This article appears in the Oct-Nov 2021 Issue of Professional Beauty/ Hairdressers Journal India

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This article appears in the Oct-Nov 2021 Issue of Professional Beauty/ Hairdressers Journal India