3 mins

CIPI

Chanel unveils fragrance bot tle caps made with bio-based Sulapac material

The Les Eaux De Chanel collection is topped with a bio-based cap, which Chanel has developed in partnership with Sulapac. Les Eaux De Chanel introduced a new olfactory world in 2018, to the fragrances of the house: a singular collection, inspired by Mademoiselle Coco Chanel’s favourite places, fuelled by the imaginary and composed around freshness. Les Eaux De Chanel was conceived with sustainability in mind. Its glass perfume bottles are thinner and lighter, which means a smaller volume of raw materials and optimised transport, and the corrugated cardboard that is normally hidden was transformed into clean, simple outer packaging whose lack of lamination or glossy coating makes it easier to recycle. Since 2021, all of the 125 ml bottles in Les Eaux De Chanel collection are topped with a bio-based cap, which Chanel has developed in partnership with Sulapac. For two years, Chanel teams worked hand-in-hand with the Finnish start-up to create an unprecedented cap composed of three layers, made out of 91 per cent bio-based materials obtained from renewable resources and FSC certified wood chips (by-products of industrial side-streams).

LiquiGlide claims ‘zero-waste packaging’ for the health and beauty industry

LiquiGlide, a US packaging technology firm, has announced the launch of ‘zero-waste packaging’ for the health and beauty industry. Working with industrial designer Yves Béhar, EveryDrop packaging features LiquiGlide’s coating technology that eliminates friction between the inside of the package and the product and for the first time allows products to flow freely and completely out of the container. The new translucent packages are designed to allow consumers to see how much product is left and get virtually every drop of the product, which could make the package more recyclable. And by eliminating material waste, the packages further reduce the carbon footprint associated with consumer-packaged goods. When combined with design innovation, the LiquiGlide technology is an opportunity to completely transform primary packaging and to finally bring about a cyclical system of ‘zero waste’ from product design to disposal and to drive responsible consumption. LiquiGlide technology can also reduce carbon and water footprint for beauty packaging as it eliminates product waste, allows for the ability to concentrate products, eliminates the need for secondary packaging, enables smaller packaging sizes, and reduces transportation emissions.

Sustainable packaging –a natural fit for eco-conscious beauty brands

Innerbark, a high-end beauty brand, chose the compostable Sulapac Nordic Collection by Quadpack and compostable labels to ensure biodegradation of their jars alongside their natural skincare product. It is no secret that the beauty industry creates vast amounts of plastic waste, thus, the pressure is on brands to find ways of decreasing packaging and developing more environmentally-friendly options as environmental consciousness have increased. Sometimes, several sustainable packaging options compromise a lot, for instance, cardboard may be incompatible with the product and will not necessarily protect it from moisture or oxidising. Eco-conscious brands focusing on natural and clean beauty were among the first to turn to more sustainable packaging solutions. It has also become a key way for independent, emerging luxury brands to make a statement about their mission and values.

‘Can be recycled’: The latest must-have for the beauty industry packaging

Skincare and cosmetic brands are increasingly keen to highlight their sustainable credentials but, there is always a complex story behind everything. Diverse strategies have been made, from refill solutions and packaging material swaps, to prioritising ingredients from renewable sources.

Key among these tactics is incorporating recycled plastic into packaging, part of broader goals that the beauty industry’s heavy hitters have set, to reduce the amount of virgin fossil-based plastic in their supply chains. For instance, Henkel, the consumer goods company behind brands such as Schwarzkopf, Fa and Nature Box, has pledged a 50 per cent reduction by 2025. From a human health and environmental point of view, packaging needs to be safe and this is especially critical for the beauty industry. Such standards already exist for recycled plastics destined for food packaging like the so-called “food grade” but, not for recycled plastic that might end up in your shampoo bottle.

This article appears in the Oct-Nov 2021 Issue of Professional Beauty/ Hairdressers Journal India

Click here to view the article in the magazine.
To view other articles in this issue Click here.
If you would like to view other issues of Professional Beauty/ Hairdressers Journal India, you can see the full archive here.

COPIED
This article appears in the Oct-Nov 2021 Issue of Professional Beauty/ Hairdressers Journal India