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Global cosmetic packaging market size worth $53.78 billion by 2028

Owing to the growing demand of the consumers, the cosmetic packaging market is observing a notable growth. Another factor that is driving the growth of the market, is the increasing ageing population. The global cosmetic packaging market size was valued at US$34.98 billion in 2020 and is projected to reach US$53.78 billion by 2028. The advancement of new and varied packaging styles and innovation in packaging plays a significant role in propelling the growth of the market as the packaging for beauty products and cosmetics are specific. The market growth is driven by factors including packaging efficiency, and demand for product differentiation of larger number of brands and products. There are certain constraints and limitations experienced that will restrict the market growth such as restrictions imposed by the government on the utilisation of certain ingredients, and the emergence of medical assistance in beauty treatment.

MAC cosmetics expands packaging takeback programme

MAC Cosmetics (Beauty Packaging’s 2020 Company of the Year) has expanded its Back-To-MAC take back programme to Germany, Norway, Greece and the Czech Republic to further its commitment to reducing the environmental impact of its packaging. MAC created its take back programme 30 years ago with the goal of recycling or recovering as much of its black (ABS) plastic packages as possible. As a part of the programme, the company works with leading recycling partners around the world to recycle its ABS plastic into new plastic, which goes into the production of new materials for things like coffee machines, televisions, office supplies or electronic devices. Most MAC primary packaging (i.e., eye shadow pots, lipstick cases) can be returned as part of the Back-To-MAC programme.

The essentials for colour cosmetics packaging post-pandemic

While mask-wearing continues to influence the dominance of colour cosmetic products and packaging directed at unobscured eyes, the lip and cheek categories are poised for increased exposure – and a strong retail comeback – as covid cases drop, cheeks blush and smiles emerge. “Clean beauty,” which has never been more popular, continues to drive trends across the industry. In response to the rising e-commerce and continued demand for “natural and organic” and “cruelty-free” products, the colour cosmetics market is anticipated to expand at a 5 per cent CAGR over the forecast period 2021-2031, according to Future Market Insights (FMI). FMI had predicted in November 2021 that the global colour cosmetics market would exceed $50 billion by the end of 2021.

Cosmopack India to launch inaugural edition next October in Mumbai

The B2B event dedicated to the supply chain of beauty and personal care products will make its debut this year in Mumbai, together with Cosmoprof India, scheduled from October 6-8, 2022, at the JIO World Convention Centre. Organised by Informa Markets in India and BolognaFiere Group, the trade show will host international and domestic companies offering raw materials, laboratory equipment, private label and contract manufacturing services, machinery and packaging for fragrances, cosmetics and toiletries. New consumers habits, e-commerce and digitalisation, and a radical change in the supply policy for international brands pushed local suppliers to invest in innovative formulations, creative packaging designs, technological production processes and industrial solutions, focusing on high-quality standards. The growing attention on sustainability is a key driver for innovation for the local industry, too.

This article appears in the Apr-May 2022 Issue of Professional Beauty/ Hairdressers Journal India

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