SEASON OF COLOURS

Wella Professionals hosted a look and learn seminar in Mumbai to give hair professionals a closer look at their latest colour collection Kromatic, that celebrates diversity and self-expression.

With the launch of Kromatic, Wella Professionals has created a new avenue for hairdressers to explore not only colours but also their creativity. Wella launched this diverse collection with a look and learn seminar in Mumbai on May 17, 2022, which had collection curators Elton Steve and Placid Braganza decoding colour techniques and styling.

Wella Kromatic showcases four celebrities – Neha Dhupia, Aparshakti Khurana, Krishna Mukherjee and Sakshi Agarwal, each flaunting a customised look created by four Wella Passionistas – Elton Steve, Nikhil Sharma, Placid Braganza and

Rohan Patel. These looks celebrate the creative freedom of hairstylists and inspires them to create their own unique colour cocktail and technique. At the same time, for consumers, it inspires them to find their own vibe, which is in keeping with their many quirks, talents, ideas, and perception of the world.

The seminar had Wella Passionistas decoding these celeb looks live on stage and interacting inspires the audiences on tips and tricks to create their ‘own signature’ looks.

Elton Steve, hair specialist, makeup artist and educator, said, “With Neha Dhupia I knew I wanted to create a cool mocha vibe for her hair, so I added some depth around the face with a deep violet to bring out that icy mocha flavor, perfectly matching her cool, confident and edgy personality. The whole point of Kromatic for me is that hairdressers can create amazing looks with depth and large weaves combined with color melting technique. It’s a good way to creatively express yourself and get a hair makeover you absolutely deserve no matter the occasion.”

Placid Braganza, Owner, Placid Salon, shared, “When curating a look for Krishna Mukherjee, I tried to match her lively personality and played off her radiant skin using rustic copper tones that added a beautiful interplay to her tresses. Combining a semi-circular section and weaved foil toned with multiple hues of copper gave her a fresh look and accentuated her hair, totally matching her vibe.”

PBHJ