NATIONAL

The Good Glam Group to venture into men’s grooming

The D2C and content to commerce brand, The Good Glam Group has expansion plans from 2023-2025. It aims to venture into the men grooming segment, foray into international market likes of UAE along with its group brands and lastly launch an IPO by 2025. With expansion of existing brands under the group, the brand portrays itself as the first global beauty company from India to emerge in international markets.

The brand which onboarded the bollywood actress Shraddha Kapoor as an investor and brand ambassador is now planning to collaborate with the bollywood action hero, Akshay Kumar for their men grooming category.

With the sole goal to stay ahead of the pack and make a profitable business the good glam group aspires to launch innovative ingredients and formats in the under different categories in the next five years.

India’s 1st Halal Certified Gel Polish

Trove & Trendy Gel Polish launched India’s 1st Halal certified Gel Polish this April 2023. It is formulated to be water-permeable. A special formulation allows water to pass through the polish and reach the nails. This typically involves using a thinner layer of gel polish. This is followed by the addition of a special ingredient that makes the polish more porous.

Halal nail polish is becoming increasingly popular among Muslim women. It is also preferred by women seeking more natural and eco-friendly beauty products. Normal gel polish forms a hard, impermeable layer that prevents water from reaching the nails. This can be problematic for Muslim women who need to perform their prayers, as the gel polish can interfere with the washing process.

These gel polish may also be free from certain ingredients such as animalderived ingredients like carmine and keratin and other potentially harmful chemicals like formaldehyde, toluene, and DBP.

Many cosmetic companies now offer halal nail polish as part of their product line. There are also independent brands that specialize in halal cosmetics.

Jaquline USA launches its first exclusive Store in India

Jaquline USA, a beauty retailer brand based out of Ghaziabad has launched its first exclusive store in Hyderabad, India. The beauty brand founded in 2016 is a 100 per cent subsidiary of Dabur India.

Located at the Ashoka One Mall in Kukatpally, the new store targets the GenZ’s and millennial category. The exclusive outlet aims at providing personalized shopping experience to the customers in the store premises. The brand brings to the table high-quality cosmetics and beauty products to the Hyderabad beauty enthusiasts.

With brand presence in more than 60 cities and e-commerce platform, Jaquline USA has a strong presence in various countries around the globe.

Naturals Beauty Academy Launches in Chennai

South India’s biggest chain salon and academy launched their 73rd academy outlet in Chennai this April. Located in the heart of the city, at Nungambakkam this 2500 sq. ft state of the art academy has latest equipment and plush interiors for students to learn in a very comfortable manner with lots of space and well trained and experienced trainers. And the interiors have been done to attract students who want to have a great place to study in a good ambience to do their course.

Students can take up any course based on their interest and learn to become a good artist. Diploma and Master Diploma Courses are available as a long term course for students who want to study cosmetology.

The Naturals Beauty Academy has tied up Zorain from Bangalore, who will do training in Makeup and Tip & Toe for nail training. They are also affiliated with National Skill Development Corporation and Beauty & Wellness Sector Skill Council, New Delhi. They will also tie-up with International certifying bodies soon to help students.

With the vision of opening 100 franchised Academies in the south of India and another 100 in the North of India, Naturals Beauty Academy would like to add value to their own salons by training as many students as possible.

Indian govt to strengthen cosmetics regulatory process

In the wake of sub-standard beauty and cosmetics products found in the market, the government of India has tightened the testing norms for cosmetic products followed by strengthening the regulatory mechanism.

In a recent notification issued by the Union Health Ministry of India, after the discussion with the Drug Technical Advisory Board, there will be few amendments in the Cosmetics Rules 2020 under the Drugs and Cosmetic Act 1940. However the government has also allotted 45 windows for suggestions and feedback on the amendments from the public.

And in order to ensure smooth functioning of these new regulations, the Indian government is planning to appoint a central cosmetics lab to test samples. In addition there will be a change in the packaging and labeling of the import and export goods where the imported products will carry a code number approved by the state licensing authority. And for exports the labels will carry a code number approved by the State Licensing Authority.

Cosmetics manufacturers need to have a detailed record of each batch and raw material upto three years after export of each batch.

Laneige ropes in Athiya Shetty as brand ambassador

Laneige is a South Korean cosmetic and skincare brand owned by Amore Pacific Corporation. It launched in India in 2018 in partnership with Nykaa. The brand recently appointed Athiya Shetty as its first-ever Indian brand ambassador.

Shetty will be promoting Laneige’s skincare range in the Indian market. This will include promotions of products like the Water Sleeping Mask, Lip Sleeping Mask, Water Bank collection, etc. Also, it will include several promotions of new launches and campaigns.

Laneige considers Shetty the perfect choice for the role as she encompasses the brand’s core philosophy. The brand’s belief is ‘embracing inner beauty.’ Laneige believes beauty lies not just in one’s appearance but also their character and ability to change to the world.

Additionally, Athiya added in a statement, “I am thrilled to be partnering with Laneige, a brand that shares my passion for skincare and beauty. I have always been a fan of Laneige’s products that not only gives radiance on my skin but also confidence in my life and I am excited to work with them to bring their innovative solutions to consumers in India.”

Roping in Shetty will make it possible for Laneige to make beauty more inspiring, inclusive, empowering, and accessible to all.

Taapsee Pannu: the new face of Swiss Beauty

Indian makeup brand Swiss Beauty recently announced the appointment of Bollywood sensation Taapsee Pannu as its brand ambassador. Founded in 2008 Swiss Beauty quickly gained popularity as a beloved beauty and cosmetics brand in the country. Its aim is to offer top-quality cosmetic products that are highly desired by Indian consumers.

Both being self-made, have indeed shared similar journeys. Basically, Taapsee and Swiss Beauty started from humble beginnings and paved the way to successful heights. It is a synergy that brings together Taapsee’s influence and Swiss Beauty’s unwavering dedication to offering exceptional products.

The brand views this collaboration as a significant milestone in celebrating authenticity. In letter and spirit, Taapsee and Swiss Beauty have exhibited their belief in embracing your unique self and distinct beauty. Also through this collaboration, Swiss Beauty encourages people to make informed decisions while feeling empowered to showcase their true selves.

Taapsee feels their makeup range offers a diverse set of choices & voices that speak to the youth & almost everyone! Feels good to be attached to the brand and look forward to working together to set new beauty standards that resonate with the modern outlook.

The brand believes in the uniqueness of every Indian girl and encourages them to embrace their individuality. As a cosmetic line that provides options for every customer’s specific requirements, Swiss Beauty promotes making well-informed choices.

Fight sun the Dia Mirza way with Lotus Organics+

Bollywood beauty Dia Mirza has been the face of Lotus Organics+ for long. Hence, she was the obvious choice for the premium organic beauty brand’s latest campaign. The new sun care campaign revolves around the brand’s mineral-based sun care range. Dia will appear in a new digital campaign, which will run across social media and OTT platforms. The campaign revolves around the Lotus Organics+ sun care range that comprises three mineralbased sunscreens. These long-lasting sunscreens provide broad-spectrum protection against both UVA and UVB rays. Also, Lotus Organics+ is a socially responsible brand with a strong commitment to the environment. Mineralbased sunscreens are eco-friendly, biodegradable and do not harm marine life and ocean ecosystems.

Dia says, “I am a huge fan of Lotus Organics+ products since they only use 100 per cent certified organic actives. As an actor and an environmental activist, I tend to spend a lot of time in the sun and the organic mineralbased sunscreen from the brand give me complete protection. I feel it’s very important to use beauty products that are natural, free of toxins and healthy for our planet and ourselves.”

Voir Haircare enters India in partnership with Cossouq

The Canadian haircare brand, Voir, has partnered with Cossouq to access the domestic market. Cossouq is an all-inclusive beauty marketplace, and it has officially announced its exclusive partnership with Voir Haircare. The collaboration leverages Voir Haircare’s innovative products in alliance with Cossouq’s vision to deliver world-class products for consumers pan-India.

Additionally, the Voir Haircare line combines thoughtful ingredients with artistic inspiration. The inspiration is drawn from Canada’s constantly shifting seasonal landscapes, which is akin to India’s. Furthermore, Cossouq, the one-stop shop for beauty and wellness products, has now become India’s only reseller of Voir Haircare. This is because its brand vision aligns with that of the marketplace.

The brand’s vegan products coupled with Cossouq’s expertise in the Indian market will give it the initial boost, he added. “This will further help tailor its target group’s preferences for hair care experience.

India’s wait for Rare Beauty is over!

There’s good news on the table for makeup enthusiasts! Even more so for makeup enthusiasts who happen to be Selena Gomez fans. Rare Beauty is finally coming to India. Recently, singer Selena Gomez took to Instagram to announce the launch of her beauty brand in India.The makeup brand is a well-known beauty brand founded in 2019 by Selena Gomez, a globally recognised actor-singer. The entry of Selena’s brand in the beauty market was set apart by its understanding of inclusivity and well-being.

The brand has a meaningful history centred around authenticity and purpose. Gomez was driven by her desire to promote mental health awareness and create an inclusive beauty community. After careful planning and collaboration for two years, Rare Beauty became a reality, reflecting Gomez’s story and experiences. The brand offers a wide range of makeup products that encourage individuals to embrace their unique selves. It also motivates people to start important conversations about mental well-being.

As the Instagram post shares, Rare Beauty will be launched in India on June 15. The brand will be available at Sephora – both in stores and online. Sephora in India is exclusively available on nnnow.com. This will allow the consumers the freedom to try before they buy or order from the comfort of their homes.

New vegan brand, Bayla Skin, enters Indian beauty market

Bayla Skin is a new vegan skincare brand that offers a holistic and sensorial experience. Its multi-faceted product range includes a diverse selection of face masks, a hydrating face serum, and a detoxifying face wash. It also includes Avocado Sunscreen. This product contains raspberries, blueberries, peach, watermelon, AHAs, hyaluronic acid, niacinamide, alpha arbutin, ferulic acid and salicylic acid.

Additionally, Bayla Skin’s formulations addresses different skin concerns and types. For example, the Raspberry Fresh Detoxifying face wash includes liquorice, detoxifies, cleanses, and hydrates the skin, removing dirt and debris. The Peachy Boost Age Reversal face serum with ferulic acid helps fight skin ageing and restore its natural glow.

Furthermore, the Avocado+ Niacinamide Sunscreen has avocado, aloe juice and UV filters to protect, nourish, and hydrate your skin. Their three face masks, designed to brighten, rejuvenate, and fight acne and blemishes, caters to various skin concerns.

With Bayla Skin, it’s time to indulge in self-care that nourishes, rejuvenates, and empowers you, leaving you with a natural, radiant glow. Get ready to be #Baelified and experience the true essence of beauty and wellness in harmony.

Maleesha Kharwa: From City Of Dreams To Living Her Dreams

Maleesha Khawra, a 15 years old girl from Dharavi, Mumbai was recently chosen as the face of a new campaign by Forest Essentials. After this campaign, she went viral in the social media space. She caught the eye of people for her natural beauty, and she bagged several modelling projects, too. The luxury Ayurveda brand runs several initiatives from time to time for women’s empowerment. This recent campaign also aims to enhance the confidence of young girls in the country. As a celebration of Khawra’s dreams and to enable her to break free of all stigmas, in April Forest Essentials launched the campaign ‘Yuvati Selection’. The prime goal of the campaign is to bring the female adolescent experience to the fore and help young girls find and embrace their identities. PBHJ