2 mins

Heart 2 Heart with PROFESSIONAL BEAUTY

Professional Beauty India, a global show with an Indian heart, is gearing up for a power-packed event at Pragati Maidan, New Delhi, on the 1st and 2nd July 2024. Here’s a quick preview of what to expect from the 28th edition of South Asia’s biggest beauty expo.

Professional Beauty India has been an integral part of the Indian hair and beauty industry for the past 11 years. The show, which has the pulse of the industry, has successfully connected ‘Heart2Heart’ professionals from every beauty vertical.

The upcoming 3TenX Presents Professional Beauty India powered by Ikonic Professionals is ready to elevate the standards of Indian hair and beauty to the next level with its remarkable and astonishing new concepts.

With focus on Heart2Heart, the underlying theme of Professional Beauty India is to connect and communicate with the passionate hearts that beat as one for this industry. .

Let’s look at what Professional Beauty India Delhi has to offer:

WHEN IS IT HAPPENING?

1st and 2nd July 2024

WHERE IS IT HAPPENING?

Hall 4G and 5G, Pragati Maidan, New Delhi

WHAT IS THE ARENA LIKE?

Spread across 22,000 sq mtr of business space at one of Delhi’s most popular exhibition centres.

WHAT CAN YOU FIND THERE?

Over 350+ brands across the verticals of hair, skin, make-up, spa and nails as well as salon tools, accessories and furniture not only from India but also International destinations like France, Korea, Taiwan and China.

WHAT’S NEW?

As a show that drives sourcing and networking in the industry, Professional Beauty India is brining in three phenomenal new concepts at the Delhi show:

1. THE PLATFORM

Experience the heart of creativity at Professional Beauty IndiaThe Platform. Celebrate the artistry and talent of make-up, hair, skin and nail enthusiasts nationwide. Join us for live demonstrations of cutting-edge techniques. It’s more than just a stage; it’s a platform for expression, creativity and innovation.

The platform will witness around 16+ artists per forming live across the categories of cuts, colour, make-up, nails and skin in a span of two days.

2. THE COLOUR POD

Professional Beauty India’s ‘Colour Pod’ is a riotous explosion of colours. It is a dedicated arena imparting live colour education to hair artists and aspiring colourists.

The Colour Pod area will offer a chance to colour brands to demonstrate live different colouration techniques and colour products, allowing visitors to learn more about their brand.

3. KOHOT JOB FAIR

Keeping up with the dynamism of India’s beauty industry, Kohot is a job app that takes care of the hiring needs of salons across India. The Kohot Job Fair brings salons a step closer to prospective employees. It offers a direct face-to-face interaction with hairdressers, beauticians and other skilled professionals in the salon industry all in the same place, which would help the job seekers, salons and spas in their employment and hiring process.

WHAT’S MORE?

● More than 25+ new product launches

● Live demos by 30+ celebrity artists on the Beauty Stage and HJ Stage

● Salon Management Congress business trends, best practices and newer avenues in salon business for Empowering Beauty, Enhancing Business.

WHO WILL BE THERE?

25,000 visitors including salon owners, parlour owners, hairdressers, therapists, nail technicians, freelancers across the hair, skin, make-up and nail segments

WHAT DO WE PROMISE?

Good business for everyone and loads and loads of learning, and most importantly a Heart2Heart connect with India’s beauty industry.

This article appears in the June-July 2024 Issue of Professional Beauty/ Hairdressers Journal India

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If you would like to view other issues of Professional Beauty/ Hairdressers Journal India, you can see the full archive here.

COPIED
This article appears in the June-July 2024 Issue of Professional Beauty/ Hairdressers Journal India