New on the Block

We bring you a selection of the newest and best products from the beauty world this month!

Ultra Strong Hair Spray by Barcode

The Dry Damage Hair Spray by Barcode Professional features pro-vitamin B5 and Keratin complex. This spray resists water, sweat and sun damage, keeping your hair looking per fect all day. Its silicon content provides a flexible, silky look. Ultra Strong Hair Spray creates a protective barrier, shielding hair from UV rays, humidity and pollution. Formulated with moisturising agents, it locks in moisture to prevent further drying and damage.

Shea 18-MEA Collagen Therapy Hair Filler Treatment by Beauty Garage

This treatment is the world’s first collagen filler hair treatment. This product addresses hair damage from chemical treatments like bleaching. It rapidly replenishes 18-MEA, which is often depleted during such procedures and leaves hair rough, dry and frizzy. Using a blend of hyaluronic acid and hydrolysed collagen, it eliminates frizz and enhances shine. Infused with beneficial ingredients, it hydrates, strengthens and protects hair from environmental stressors.

Hair Balance Hair Spa Kit by Freecia Professional

This kit has been designed to revive dry and frizzy hair. It transforms lifeless, brittle strands into vibrant, healthy locks. Featuring vitamin E ampoules known for antioxidant properties and deep nourishment, it restores hair affected by environmental stressors, heat damage, and styling practices. The kit includes a step-bystep regimen for an at-home spa experience, delivering salon-quality results.

Tropicalis by Phyto Ativo

This is a vegan, cruelty-free hair care line, formulated with plant-based ingredients and free from harmful chemicals. Tropicalis features hyaluronic acid to infuse hair with moisture. Owing to a range of valuable ingredients, this collection nourishes and revitalises every strand of hair.

Powder Clay by Gatsby

This powder clay formula offers a blend of strength and flexibility, keeping your hairstyle intact all day. It adds volume, bounce, and texture to your hair, allowing seamless transitions from casual to party-ready looks. Users just need to simply apply a small amount and they can style their hair within minutes.

Hair Serums by PROADS

PROADS Professional announces the expansion of its hair expert series with two new serums: Per fect Repair 10-in-1 fairy rose extracts nutritive repair leave-in serum and Intense PRO Care professional serum with biotin and incell leave-in serum. The Per fect Repair Serum offers ten benefits, including repair, hydration, frizz control and shine enhancement. The Intense PRO Care Serum, designed for straightened hair, combines biotin and Incell for deep repair and protection, maintaining sleek and smooth hair.

IGORA ZERO AMM by Schwarzkopf Professional

With 21 shades, the IGORA ZERO AMM is the latest addition to the IGORA range. This is a no-ammonia hair colour that ensures a vibrant, long-lasting colour with intense care and no odour. It uses the same developer as IGORA, saving storage space and boosting profitability. Its Phytolipid Technology with micronised oils ensures equal pigment penetration for true-to-tone results.

Grace Hair Straightener by Artisto

This straightener is engineered for professional-quality results with precision and efficiency. With a maximum temperature of 260°C and advanced titanium plates, it smooths and straightens hair effortlessly, leaving it sleek, shiny and frizz-free. Crafted with titanium plates for exceptional durability and heat conductivity, it ensures consistent and even heat distribution for flawless results. Adjustable temperature settings cater to all hair types and textures, while cutting-edge features like vibrating technology and negative ion technology enhance performance.

Brillumin Hair Colour by Indica Professional

Designed for professional stylists and salons, this hair colour range offers a versatile palette of shades, from fundamental base tones to high-fashion hues, supporting every stylist’s artistic vision and catering to diverse client preferences. Featuring cutting-edge microemulsion technology, Brillumin ensures even and thorough colour penetration, resulting in vibrant and durable hair colour.

EIMI Glam Mist by Wella Professionals

Wella Professionals launches EIMI Glam Mist, adding to its renowned EIMI Range. This unique formulation provides both protection and shine, offering light styling control for a finished look. EIMI Glam Mist shields hair from UV rays and humidity, ensuring everyday protection. It empowers stylists and customers to express themselves freely, interpreting global trends or creating unique styles.

Deep Detox Shampoo by milk_shake

Designed to address the harmful effects of pollution, grease and styling product buildup on hair, this formula effectively removes 55.5 per cent copper and 63.3 per cent lead residue. It ensures absolutely clean hair by eliminating styling product buildup and restores scalp balance by removing excess grease. Enriched with green tea extract, it provides antioxidant and soothing action on the scalp, while the milk proteins offer deep nourishment to the hair.

This article appears in the June-July 2024 Issue of Professional Beauty/ Hairdressers Journal India

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