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THE Grand DEBUT

The Colour Pod and The Platform were two new offerings from Professional Beauty India at the Delhi 2024 show that gave centrestage to education.

Over the years Professional Beauty India has been a trendsetter in the beauty industry through its myriad offerings such as Professional Beauty x Hairdressers Journal, Professional Beauty digital, Salon Management Conference, Hair and Beauty demo stages and much more. Realising the eagerness of beauty professionals to learn and grow in their careers, we launched The Platform, an exclusive stage that invites artists to perform look‘n’learn sessions, and the Colour Pod, a dedicated arena for colour education. Read on to find out more.

COLOUR EDUCATION AT ITS BEST

The Colour Pod introduced a groundbreaking approach to live colour education. This innovative zone featured live demonstrations from top experts, showcasing the latest colour techniques and trends. Renowned brands such as Wella Professionals, Streax Professional, Colorica, and Proads imparted amazing colour education and techniques at the arena.

Attendees enjoyed a hands-on learning experience, exploring new formulations and applications in real-time. The Colour Pod set a new benchmark for beauty and hair education, reflecting Professional Beauty India’s commitment to advancing industry standards. Its interactive format promises to influence future beauty shows, offering a fresh and engaging perspective on colour education

ART FOR ARTIST’S SAKE

The Platform provided a stage for individual artists to showcase their skills across hair, beauty, skin, nails and make-up.

This vibrant arena featured live demonstrations of cuttingedge techniques and trends, highlighting the creativity and expertise of its participants. By spotlighting diverse talents, The Platform reinforced Professional Beauty India’s commitment to advancing beauty artistry and set a high standard for future events, promising to inspire and engage beauty professionals and enthusiasts alike.

This article appears in the Aug-Sept 2024 Issue of Professional Beauty/ Hairdressers Journal India

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This article appears in the Aug-Sept 2024 Issue of Professional Beauty/ Hairdressers Journal India