5 mins

New on the Block

We bring you a selection of the newest and best products from the beauty world this month!

Upgrade your hair styling routine with AYTY Pro

AYTY Pro has launched new hair tools designed to help you achieve the per fect look for any occasion. •Firefly and Flamingo hair straighteners to offer sleek and compact shapes, easy grip as well as shining ceramic plates for a smooth and shiny finish. •Conical Wand is per fect for creating natural-looking curls with its advanced ceramic coating and cool tip. •Ultimo Nano Gold T itanium Crimper is the tool to add some texture to the hair. •T itanium 3-in-1 Crimper features interchangeable plates and an anti-scald top design for a versatile styling experience.

No matter what the hairstyling needs, AYTY Pro has a tool to help you achieve the per fect look.

New Launches By Gatsby

GATSBY India has embarked on the new year with a bang by launching four new products in its hairstyling line. For a world that is evolving at the speed of light, GATSBY’s new texturising clays -Matt Lift and Bold Layer - are designed to provide firm setting and durability ensuring your hair stays styled through the day. While the unbreakable smooth powder clay is the ultimate go-to for flexibility and volume, it allows a smooth switch from a formal to a party ready look. The new quick and grease spray pomade with its quick application is a real wonder for all on-the-go hairstyling needs.

Hair and Body Mist by Moroccanoil

Brumes du Maroc, the hair and body mist, features the signature Moroccanoil scent, an exotic blend of spicy amber and sweet floral notes, which has been a customer obsession since the brand was founded. Featuring argan oil and vitamin E to hydrate and nourish and formulated in a lightweight ultra-fine mist that won’t disrupt your hairstyle, Brumes du Maroc can be used on hair and body throughout the day as often as desired.

Hair Serums By PROADS Professional

Australian brand PROADS Professional comes with the brand ethos POWERFUL: PETITE: PRETTY. The brand recently launched innovative hair serums in the Indian mar ket, which are the result of advanced hybrid formulation that style, protect, nourish and fight hair loss. Backed with Hair-Bond Peptide Technology, PROADS has launched two variants - anti-hair fall and keratin hair serum. With cutting edge technology, both products have immaculate skin bio actives, vitamins and UV filters. The anti-hair fall serum ensures the recovery from early hints of hair damage the second serum is keratin hair serum, which ensures recovery from dry, frizzy, split-ends and dandruff laden hair. It is silicon-, paraben- and petroleum-free and revives dry hair strands while deeply moisturising them, with no residue for a smoother and professional finish to the hair for daily usage.

Pigmented Bleaching Butter By MAXXelle

This new product by Loveself Cosmetics grants high bleaching results without attacking or damaging the hair structure, with a delicate and protective action on the scalp. Helps keeping the capillary structure intact during the bleaching/colouring process. There are three actions in the product i.e. bleaching action, pigmentation action and reconstructive action. Pigmented bleaching butter with low ammonia content is available in nine different colouring tones.

Mr. Barber’s Keratin Shine Pro Hair Straightener, the newest addition to your hair styling arsenal, comes with high heat capabilities and advanced technology. This straightener will give you the per fect straight hair look every time. Its LEDilluminated handle makes it easy to adjust the temperature, while the nano-titanium technology ensures fast heating. If you are looking for a hair straightener that can give you salon-worthy results, Mr. Barber Keratin Shine Pro is the per fect choice for you.

Vega Professional Hair Straightening Brushes

Vega Professional has introduced Pro Cera Shine Hair Straightening Brush and Mighty Mini Hair Straightening Brush. The Pro Cera Shine Hair Straightening Brush is equipped with heated ceramic bristles which emit consistent heat for the per fect styling. The breakthrough ionic technology helps to straighten the frizzy hair in no time combining both hair straightener and hair brush. The adjustable temperature setting with LCD display allows you to select the temperature from 130°C-230°C as per the styling needs. The 2.8m long and 360° swivel power cord rotates to prevent twisting and tangling while styling whereas Vega Professional Mighty Mini Hair Straightening Brush is a true travel companion for the hairstylists and professionals on-the-go to ensure easy, quick hassle-free straightening and its ergonomic design makes it a per fect fit for your travel/vanity bag.

Hazel Pro Hair Straightener by Ozomax

Crafted with the best quality materials, the Ozomax’s Hazel Pro Hair Straightener is designed with Rose Gold Titanium Coating on Plates to straighten and shine any type of hair with 230°C adjustable temperature. It is 2.2. meters long and a 360 degree swivel anti-winding cord that makes it easy to use in every corner of your home. The high-per formance styler provides salon quality results. It takes 30 seconds for it to heat and be ready to use.

Semi-Per manent Crazy Colour By Sinko Styling

Sinko Styling India has launched its semipermanent hair colour. Semi-permanent hair color is the most in-trend colour technique globally. The range has nine different shades i.e. mauve, pink, purple, red, yellow, blue, clear, grey and green. Each colour has its significance, tones, and moods. For instance, red is bold, grey is calm, yellow for brightness and pink for festivity.

Ikonic 3 in 1 Express Styler

The Ikonic 3 in 1 express styler combines a conventional blow dryer with a volumiser and a styler. It can produce excellent results and versatile styling on all types of hair.

The use of a hair dryer and blow drying brush together is ideal. You can blow-dry your hair while also straightening or curling it. Frizz Free blow-dry in half the time or less. The brush head makes straightening, curling and volumising a breeze. Some of its features include: easily changeable brush heads at the press of a button; ceramic titanium tourmaline coated barrel to reduce damage from over-styling; innovative air flow vents for better coverage and quicker drying mixed styling bristles; voluminous results; and blowouts that are 75 per cent shinier and take half as long. Its distinct form and hollow designed concentrator helps your hair to style with pinpoint air flow by the styling concentrator without bothering other people. 

This article appears in the Feb-Mar 23 Issue of Professional Beauty/ Hairdressers Journal India

Click here to view the article in the magazine.
To view other articles in this issue Click here.
If you would like to view other issues of Professional Beauty/ Hairdressers Journal India, you can see the full archive here.

COPIED
This article appears in the Feb-Mar 23 Issue of Professional Beauty/ Hairdressers Journal India