Editor's letter

Dear Reader,

The Indian beauty industry is truly one-of-its-kind. Artists here are able to create successful careers with the help of two business elements – bridal clientele and Instagram. The bridal season in India is so impressive, with its huge numbers and geographical reach that it brings business to all kinds of beauty professionals. The bridal clientele gives artists the confidence to embark upon a career in beauty – be it as a freelancer or a full-fledged salon owner. And all they need for their marketing and brand building is a strong social media presence.

In this issue, we explore the multi-faceted bridal season, which caters to a wedding market that’s pegged at a whopping $50 billion, as it ushers in productivity and creativity alike for beauty professionals. From being up-to-date with latest trends to understanding the nuances of keeping the client happy, we have looked at all the key concerns that salons and professionals face during the bridal season.

If you are looking for inspiration, turn to our cover collection by Shine Janarthanan. She has exclusively curated a bridal look book for us that features a mix of understated glamour and out-of-the-box styles that would appeal to the modern Indian bride.

I sincerely hope that this wedding season brings with it a plethora of opportunities for each one of you, across the segments of hair, make-up, skincare, nails and spa and wellness. As a beauty professional, when you make inroads into the industry and experiment with newer formats and business models, you are actually elevating the beauty sector to a whole new level. We, at Professional Beauty x Hairdressers Journal, are with you at every step, supporting you in your endeavours and celebrating your success.

Kanishka Ramchandani Consulting Editor

ProBeautyindia ProBeautyIndia ProfessionalBeautyIndia Professional Beauty India