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At the Heart of the Community: Stay Digitally Connected

At the Heart of the Community: Stay Digitally Connected

Salontrix

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From the HJ & Salon International head…

Welcome to our first issue of Professional Beauty/ Hairdressers Journal

From the South Asia head…

Welcome to the launch edition of our very first magazine

MAKING THE INDUSTRY BATTLE READY

Salon Management Congress Virtual 2020 proved to be a thought provoking and impelling endeavour by Professional Beauty India. Movers and shakers of the Indian salon industry defined and debated over the plan of action for the future. In this exclusive coverage, Kanishka Ramchandani and Payal Upase, report on how the doyens of the Indian salon industry are answering the pandemic war cry with strategy, planning and perseverance

MANAGING YOUR STAFF IN THE NEW NORMAL

Maintaining staff during the pandemic months, especially during the lockdown, has been the second biggest challenge for salon owners; the first being paying the rent. Here are the dos and don’ts that salons are following

SALON 2.0: WHO WILL SURVIVE?

Salon businesses have faced tough times during the lockdown. Seasoned professionals give us an insight on how they have managed to stay afloat and their game plan for the months to come

BACK TO SCHOOL

Beauty academies are looking forward to an innovative system of learning. Since most of them have established their online presence and are still not fully operational offline, we are witnessing the start of a new chapter in beauty education

HOME SERVICES VERSUS SALON SERVICES

As the tide of customer preference turns post the lockdown, here is a detailed look at the pros and cons of having home services to complement the salon business

SOCIAL MEDIA: FOE OR SAVIOUR?

While we are maintaining social distancing, being socially disconnected is not the best choice. Read on to know the relevance of social media, and its pros and cons

REDESIGNING YOUR SERVICE MENU

A salon’s service menu is a vital tool for the clients to know what services are being provided in a salon. It is one of the most potent non-verbal tools of communication. In these pandemic times, as the format of the menu undergoes a change, it is important to thoughtfully curate a menu for the highly sensitised customer

New on the block

We bring you the best beauty buys for the month to keep your professional practice top notch and your trend meter on high alert

“Make-up artists should develop an OCD for cleanliness and hygiene.” - Celebrity make-up artist Cory Walia

Celebrity makeup artist Cory Walia has revolutionised the way makeup

HER ‘BIG DAY’ LOOK!

Shriyal Sethumadhavan gives you an inside scoop on bridal make-up as she goes on a quest with makeover maestros to find out trending colours, styles and techniques

Waxing HYGIENE

Australian Bodycare UK’s head of education Jess Kilby reveals her tips for delivering safe wax treatments during the Covid-19 pandemic

Eye opening

From how to get the most from your glue, to correct cleansing and drying, lash expert Rebecca Hood shares her extension troubleshooting tips with Eleanor Vousden

The Hair Fare

Find out what’s trending in hair this season!

Tonal trends

As 2020 comes to a close and we look ahead to a new year, we asked some hair industry experts what colours have been trending, and what looks set to be popular in 2021

After Dark

Refined elegance

Meet the 2020 Finalists

The 2020 finalists and the biggest names in the hairdressing industry gathered online to celebrate Hairdressers Journal International’s British Hairdressing Awards 2020, sponsored by Schwarzkopf Professional. The ceremony recognised the very best in British talent, which keeps the UK at the forefront of the hairdressing world each year. IF you missed joining us live virtually, CLICK HERE to view the awards ceremony. Read on to know more about the finalists and winners in the special categories

Tress talk for brides-to-be

Be it the bridal haircare package or styling for a client’s wedding functions, a hairdresser needs to be on top of his/her game. Shriyal Sethumadhavan probes into recent trends for care, cut, colour and style to ensure that you are all prepared to make your client’s big day her finest one

Online Sassoon Education – it doesn’t get any easier

The virtual education event was packed with knowledge, learning and tips shared by a panel of Sassoon experts

Amp up the grooming game

Priyanka Parshurami follows the trajectory of men’s grooming trends as she gets an expert’s overview on what’s en vogue for men

Leading through a time of change

How has the global spa and wellness industry focused on their staff and lead them through these unprecedented pandemic times?

World Spa & Wellness Awards 2020

Fifteen global spa operators were crowned winners of the World

The new horizon

The Covid-19 crisis has brought unsolicited change to the spa industry, but it is adapting and rising to the challenge, and is now looking to a new horizon, writes mentor and spa consultant Diahann Buckley

Professional Beauty India’s digital journey

After the successful run of our #PBQuaranlive series that kept the industry hooked onto education on social media throughout the lockdown, Professional Beauty India has now embarked upon a daring journey with #PBExpress. The virtual tour goes to towns and cities across the country and gives hair and beauty artists a platform to share their knowledge

What do your clients want right now?

COVID-19 has completely shifted clients’ expectations. Business coach Liz Mckeon reveals how to adapt to clients’ new demands and give them a customer experience they won’t forget

Should hair salons go plastic-free?

Two salon owners discuss whether it’s possible to go plastic-free – even with PPE

GLAMOUR

Providing a unique experience to its consumers, the overall vibe is timeless chic that carries a modern glam undertone

News

Alia Bhatt has recently invested an undisclosed amount in Nykaa,